A fresh look at Custom Binders

There comes a time when your corporate documents need to be upgraded to a dedicated binder. It's a sign of the maturity of your organisation when you take the time to look at these items and understand how they impact your image. Here are a few signs to look for when it's time to upgrade your catalog, corporate folder or training manual.

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Trivia: Where printing began

The printing press was invented in Germany by the goldsmith and printer Johannes Gutenberg in 1447. Printing methods based on Gutenberg's printing press spread rapidly throughout first Europe and then the rest of the world, replacing most block printing and making it the sole progenitor of modern movable type printing. Printing's effect on civilization has often been discussed in terms of the effect of the "printing press" on civilization—a rhetorical device, which alludes to the pivotal role of the printing press in the global spread of printing.

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Print Management case study

One customer uses our print management data to evaluate the effectiveness of their marketing. Because we deliver brochures and application forms dozens of branches, they use that data to compare the performance of each branch. If one branch is ordering less of a certain application form, or fewer business cards, they can quickly follow it up. They also know that if they have an important requirement, they can talk directly with senior executives at Tennyson.

Print Management is a serious business that will have a big impact on your supply budget each year. It should also provide bring peace of mind to know your printing needs are proactively monitored. And that you can pick up the phone and get immediate feedback when required.

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Tradeshow Tip - Screenprinted Bags

This is a great opportunity for free advertising. Every tradeshow visitor needs a big plastic or paper bag to cram all the brochures, pamphlets and giveaways they collect along the way - the bigger the better. So order some heavy duty ones, screenprint your slogan on the side of them and hand out as many as you can. Soon the show will be full of walking billboards for your business!

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Time for a website makeover

One of the most common problems for business today is having a website that is out of date. It’s a sure turn off when your website is stale and old. Sometimes it is the content that needs updating - or the look and feel no longer compares with today’s dynamic style. You will need to solve both of these problems. Very often, your website is the first part of your business that prospective clients will see, so if it looks a bit daggy give it a makeover.

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Checklist for Preparing for a Tradeshow

If you are organizing a display booth at a tradeshow or convention it can be a stressful experience, especially if you aren’t completely organized. It’s easy to spend all your energy on one aspect of the display - perhaps a multimedia show or a set of brochures. But don’t forget about the basics. Portable Displays, extra business cards, carry bags, stickers and giveaways. Use this handy checklist...

[ ] Portable Displays
[ ] Business Cards
[ ] Posters
[ ] Photo blow ups
[ ] Catalog Binders
[ ] Brochures
[ ] Stickers
[ ] Souvenirs
[ ] Carry Bags
[ ] Custom Booth Design

Find out more about Tradeshow displays and printed items.

Print Management with a difference

Our bigger customers soon notice something different about our Print Management service that they aren’t used to. No, it’s not the ISO9001 Quality Assurance standard, nor is it the streamlined ordering system that enables you to monitor your procurement levels across Australia and it’s not just the range of printing technologies on hand. It’s one simple thing: the personalised human service that goes with each order and delivery.


No amount of technology or state of the art system is ever as important as having an experienced, responsive professional attending to the your individual requirements. Whether it is monitoring batch sized or checking colours, each aspect of the job needs personal attention, and our print management clients know they can expectit across the board.

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Screenprinting - Versatile and Vibrant

Screenprinting is the best way to get your message onto an hard wearing surface whether that is plastic, rubber or denim. As new and more exciting materials are invented you need special kinds of inks to stick to them. For example a bumper sticker needs extra durability to resist harsh sunshine or rain; a binder might need to stand up to rough treatment in a truck - or a school bag.

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A fresh look at postcards

Postcards are a creative way to get your message across in a friendly and cost-effective way. The possibilities are enormous, with many shapes and sizes to choose from. The humble postcard has been around for over one hundred years now. Since then it has become a universal favourite for written communication. While some forms of advertising have gone the way of the dinosaur, the postcard still demands attention when the message is delivered in a simple compelling way. But keep your message simple!

Take a moment to think about how you can improve your customer relationships with regular postcard mailouts. Announce new staff, a special offer, a new product, celebrate a special time of the year. Simplify your message and find a vivid image (we can help there). You can use your client database to produce adhesive labels, or purchase a list of potential customers.

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